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But let me tell you the benefits you could get out of two-tier affiliate program. First, your profit will increase due to increased sales from the customers that your second tier has referred.
Second, you have a much broader customer base to which you can sell your products and services. Then, you gain more and stable income because the customers referred by your affiliate and sub-affiliates could probably develop a lifetime loyalty on your site and your products.
Plus, you have an army of sub-affiliates who will promote and resell your products and services to their visitors and subscribers.
Two-tier program has been a proven winner and should be the number one choice for the budding affiliates as well as for the affiliate program managers.
When you start gaining profits from your site as well as your tiers, this is now the right time to say that you have used two-tier affiliate program to your advantage.
Keep your creatives and sales copy up to date. You should also hold virtual meetings. There are many ways to market a product or a service and providing the potential clients and customers with testimonials is one of the best ways to market.
The power of testimonials can never be underestimated. People, especially nowadays, will only purchase products or avail services which have been referred to them by people whom they know.
But most of the times, this is not an option that is in the hands of the business owner, he has to do the next best thing, which is to get testimonials from his past clients.
Every business must have testimonials to be able to stand out in the ever crowded markets. There are many benefits of having testimonials.
Here are some of them. Testimonials appease the target market. Testimonials usually lessen the doubts of the target market. There are a lot of scammers and con artists nowadays, and this has turned the market into a fearsome one.
Credible testimonials provide security to the people who are eyeing at a certain product or service. The provision of testimonials gives people a much more relaxed attitude towards a product or service.
Testimonials assure quality. Aside from confirming the existence of a business and lessening doubts, testimonials provide assurance to potential customers and clients of the quality of the product or service.
Testimonials give advantage. There are many products and services out there and one of the ways to stand out from the rest is the use of credible testimonials.
There are many types of testimonials. Testimonials are usually categorized according to the source. Here are a few examples:.
This is probably the most effective type of testimonial. Experts can be credible sources of testimonials. In a world that is run by mass media, celebrities have become powerful sources of testimonials.
Today, even infomercials are infested by testimonials from celebrities. There is much more to making a testimonial an effective tool for marketing than gathering them.
Good testimonials are the ones which can be compressed into a few catchy words. However, one must never rephrase or edit what the client had said.
How to get the right kinds of testimonials will be discussed later. Credible testimonials should also contain the complete attributes of the people who gave them.
Their titles, location and age should be included whenever possible. Visual appeal will also be a great help in using testimonials. If the clients are willing, one must insist in taking photographs or videos for their testimonials.
So how does a business owner get started with the whole testimonial thing? Here are some steps on how to archive testimonials. Ask the help of your customers.
One must be able to communicate to his customers his need of getting their testimonials. Interview your customers.
Ask them if they are willing to make a written testimonial. You can offer to make the testimonial yourself based on their responses during the interview but the testimonial is still up for their approval.
You might want to make the wordings catchy and let them approve the testimonials. Ask them if you could record the testimonial using a tape recorder or video cam.
A video testimonial is better, but of course, many people are camera-shy and this can be a limited option for most.
Choose the best testimonials. Use the best ones so as to maximize the benefits that your product can get from the testimonials. Testimonials are very powerful and this is the reason why every business should have them.
They provide assurance and security and reflect the real essence of a product or a service. Marketing Tips. Gil Orlei.
Read More. Keeping Affiliates Motivated. Trade Show Promotions. Along with conventional advertising and below the line activities, organizations and corporate bodies have come to realize that they need to invest in trade shows in order to create maximum recall for their product or brand name.
There are several benefits to participating in a trade show. Some of them are:. A trade show offers the manufacturer a direct platform to interact with the very people who will be making purchasing decisions.
Most purchasing managers of corporations make it a point to attend trade shows relevant to their needs in order to evaluate a wide range of products and services, all under one roof.
If offers them variety, at a fraction of the time regular meetings with sales personnel form all those companies ever could. Two, trade shows offer all manufacturers a level playing field.
Of course it may not seem like this as some manufacturers have bigger spaces with far better stalls and displays, but at the heart of it all, a trade show is where conventional competitors come together to provide the end user with the best possible information to make a purchasing judgement.
Three, trade shows provide manufacturers, especially relatively unknown ones, with a readymade audience that is focused, targeted and in the best frame of mind to make a purchasing decision.
As far as targeted advertising goes, a trade show is by far the most effective way to reach the target audience.
A trade show also allows for demonstrations. If you still cannot find your booking confirmation please contact us on Space on the sites is limited so trailers will not be permitted at any of our sites.
Residents with vehicles over 2m tall will need to book a time slot at the Newport Pagnell site. Please see our trade waste pages for further details.
Traders wishing to book at the Household Waste Recycling Centre click here. Due to time and space restrictions during the current lockdown, trailers will not be permitted at any of our sites.
All trade and commercial vehicles up to a maximum of 3. Safety of the public and our team is essential so anyone who feels ill or is displaying COVID symptoms must not visit our sites.
If you are having a large clear out or are doing some home DIY during the COVID pandemic, hiring a skip or a third-party collection company to remove the waste might be a safer option.
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